Tag: Mobility as a Service (MaaS)

Research tagged with #Mobility as a Service (MaaS)

• Simulating Consumer Decisions via Persona-based LLM Agents (Master's Thesis)

  Published: 20 Feb, 2026 |  at  09:00 AM

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  • LLM-Based Cognitive Agent Modeling
  • Published (Master's Thesis)
  • Cognitive Science
  • Transportation
  • Consumer Decision-Making Simulation
  • Mobility as a Service (MaaS)

  My Master's Thesis on integrating human cognitive reasoning with Large Language Models to simulate and forecast emerging market dynamics.

• [Working Paper] Cognitive Externalization Framework via Behavioral-Theory-Integrated LLM Agents

  Published: 1 Feb, 2026 |  at  09:00 AM

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  • LLM-Based Cognitive Agent Modeling
  • Working Paper
  • Cognitive Science
  • Transportation
  • Consumer Decision-Making Simulation
  • Mobility as a Service (MaaS)

  Ongoing research: Developing a 'Cognitive Externalization' framework that integrates the Theory of Planned Behavior (TPB) with LLM agents to restore human decision-making logic.

• Impact of MaaS on First-Last Mile Shared Micromobility and Carbon Reduction (KCI)

  Published: 1 Aug, 2025 |  at  09:00 AM

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  • Behavioral Market Modeling
  • Published (KCI)
  • Transportation
  • Mobility as a Service (MaaS)
  • Sustainable Transport
  • Statistics

  Published in the Journal of the Korean Society of Innovation. An empirical study analyzing how MaaS adoption drives demand for shared micromobility in first-last mile trips and its quantitative environmental benefits.

• [Submitted] Predicting Consumer Travel Behavior in the MaaS Era

  Published: 27 Apr, 2025 |  at  09:00 AM

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  • Behavioral Market Modeling
  • Submitted (SSCI)
  • Transportation
  • Mobility as a Service (MaaS)
  • Clustering
  • Statistics

  Currently under review in an international SSCI-indexed journal. This manuscript is an advanced version of the research previously presented at a conference, refined based on expert feedback.