Research Archives
- Simulating Consumer Decisions via Persona-based LLM Agents (Master's Thesis) Published: at 09:00 AM| ... views
My Master's Thesis on integrating human cognitive reasoning with Large Language Models to simulate and forecast emerging market dynamics.
- [Working Paper] Cognitive Externalization Framework via Behavioral-Theory-Integrated LLM Agents Published: at 09:00 AM| ... views
Ongoing research: Developing a 'Cognitive Externalization' framework that integrates the Theory of Planned Behavior (TPB) with LLM agents to restore human decision-making logic.
- [Working Paper] Consumer Choice Modeling for Smart Home Demand Response Services Published: at 09:00 AM| ... views
Ongoing research: Analyzing consumer preferences and psychological thresholds for adopting smart home Demand Response (DR) services using choice experiments.
- Profiling the User of Real Estate Tax Tech Market (Poster Award) Published: at 09:00 AM| ... views
Presented in Winter Conference of the Journal of the Korean Data Analysis Society. An empirical study profiling actual users of a real estate tax solution using RFM variables and K-Means clustering to derive targeted CRM strategies.
- Chatbot Design for Structuring User Input Data via LLM (Poster Award) Published: at 09:00 AM| ... views
Presented in Winter Conference of the Journal of the Korean Data Analysis Society. Designing an LLM-based chatbot architecture to extract intent, strictly structure user data into JSON, and automate proactive feedback.
- [Submitted] Mapping Technological Convergence via LLM-enhanced Analytics Published: at 09:00 AM| ... views
Currently under review in a top-tier SCIE-indexed journal. This study proposes an advanced framework for managing technological convergence, evolved from a conference award-winning pilot study.
- TRIZ & Graph RAG-based Intelligent Patent Convergence (IPC) Service (Creative Award) Published: at 09:00 AM| ... views
Creative Award at the K-Data Science Consortium. Utilizing TRIZ, Neo4j, and LangChain to map technological convergence and simulate R&D ideation through a Knowledge Graph of patents.
- Unsupervised Learning-Based Electrical Anomaly Detection in EV Batteries (KCI) Published: at 09:00 AM| ... views
Published in the Journal of Korea Society of Industrial Information Systems. An Autoencoder-based approach to detect electrical anomalies in EV batteries, analyzing the effects of charging methods and aging.
- Impact of MaaS on First-Last Mile Shared Micromobility and Carbon Reduction (KCI) Published: at 09:00 AM| ... views
Published in the Journal of the Korean Society of Innovation. An empirical study analyzing how MaaS adoption drives demand for shared micromobility in first-last mile trips and its quantitative environmental benefits.
- [Submitted] Predicting Consumer Travel Behavior in the MaaS Era Published: at 09:00 AM| ... views
Currently under review in an international SSCI-indexed journal. This manuscript is an advanced version of the research previously presented at a conference, refined based on expert feedback.
- Semantic Main Path Analysis for Tech Trajectories (Conference Best Paper Award) Published: at 09:00 AM| ... views
Recipient of the Best Paper Award at the 2024 KOTIS Fall Conference. Following expert feedback, this pilot study has been extensively revised and submitted to an international journal.
- CATCH! NEWSFIN: Generative AI-based Financial News Service (Excellence Award) Published: at 09:00 AM| ... views
Excellence Award at the 1st Baekgyeong Hackathon. CATCH! NEWSFIN is an AI agent utilizing EEVE-Korean LLM and RAG to curate financial news and combat financial illiteracy.
- Consumer Choice Analysis for Mobility as a Service (Conference Presentation) Published: at 09:00 AM| ... views
Oral presentation archive from the 2023 KSOI Fall Conference. Following the collection of diverse academic feedback, this research has been refined and submitted to a journal.
- BERT-based News Sentiment Analysis and Black-Litterman Asset Allocation (KCI) Published: at 09:00 AM| ... views
Published in the Korean Journal of Financial Management. Integrating unstructured cognitive data (news sentiment via BERT) into quantitative financial portfolio optimization.
- Selection and Analysis of Fire-Prone Areas to Enhance Response Capabilities (Excellence Award) Published: at 09:00 AM| ... views
Excellence Award at Pukyong National University. A data-driven analysis project to optimize urban fire response infrastructure using Sparse PCA and clustering algorithms.