Tag: Behavioral Market Modeling

Research tagged with #Behavioral Market Modeling

• [Working Paper] Consumer Choice Modeling for Smart Home Demand Response Services

  Published: 1 Feb, 2026 |  at  09:00 AM

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  • Behavioral Market Modeling
  • Working Paper
  • Energy
  • Choice Experiment

  Ongoing research: Analyzing consumer preferences and psychological thresholds for adopting smart home Demand Response (DR) services using choice experiments.

• Profiling the User of Real Estate Tax Tech Market (Poster Award)

  Published: 28 Nov, 2025 |  at  09:00 AM

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  • Behavioral Market Modeling
  • Presented (Poster)
  • Finance
  • Real Estate / Tax Tech Market
  • Award (Conference Poster)
  • Clustering

  Presented in Winter Conference of the Journal of the Korean Data Analysis Society. An empirical study profiling actual users of a real estate tax solution using RFM variables and K-Means clustering to derive targeted CRM strategies.

• Impact of MaaS on First-Last Mile Shared Micromobility and Carbon Reduction (KCI)

  Published: 1 Aug, 2025 |  at  09:00 AM

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  • Behavioral Market Modeling
  • Published (KCI)
  • Transportation
  • Mobility as a Service (MaaS)
  • Sustainable Transport
  • Statistics

  Published in the Journal of the Korean Society of Innovation. An empirical study analyzing how MaaS adoption drives demand for shared micromobility in first-last mile trips and its quantitative environmental benefits.

• [Submitted] Predicting Consumer Travel Behavior in the MaaS Era

  Published: 27 Apr, 2025 |  at  09:00 AM

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  • Behavioral Market Modeling
  • Submitted (SSCI)
  • Transportation
  • Mobility as a Service (MaaS)
  • Clustering
  • Statistics

  Currently under review in an international SSCI-indexed journal. This manuscript is an advanced version of the research previously presented at a conference, refined based on expert feedback.